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Why Can’t I Just Go with the Free Version for my Business?

Posted on 2/23/2016 by Ed Hanchett in free version free website template professional website professionally built website

A colleague and I were discussing a prospect and his contention he didn’t need to pay us to develop his business website since there are so many free options available. So is that true? Is the free solution good enough?

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New eCommerce Standards Are Met with AspDotNetStorefront v10

Posted on 2/23/2016 by Sue Mayo Smith in PCI Compliance AspDotNetStorefront eCommerce AspDotNetStorefront Version 10 TLS 1.2 PCI Pa DSS 3.1

Whether you recently upgraded your AspDotNetStorefront platform or haven’t done it in a very long time, credit card companies are forcing you to upgrade to a PCI Compliant version in 2018 (Updated date.) If you don’t upgrade to the new PCI compliant version, you will no longer be “covered” by the PCI Compliant umbrella and may be responsible for charges made with stolen cards and fines from the credit card companies.

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Are You Experiencing Shipping Pains?

Posted on 2/17/2016 by Sue Mayo Smith in Shipping connectors shipping management system AspDotNetStorefront eCommerce ShipWorks ShipStation

Are you late processing orders and getting them out the door? Delayed order processing = lost money. Now that is a real pain! I spoke to a business owner who was far behind in processing orders – so behind that some of the credit card authorization codes had expired. Ouch!

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You May Not Be PCI Compliant after June 30

Posted on 2/11/2016 by Sue Mayo Smith in PCI Compliance 2015 merchant responsibility in PCI 3.1 PCI Compliance PCI Compliance 2016 PCI 3.1

eCommerce store owners need to find out if the new PCI rules are being followed for their storefront website and hosting. eCommerce platform companies are scrambling to update their software, and many eCommerce developers don't understand or aren't taking the initiative to find out what needs to be done. Don't get caught with your PCI pants down.

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eCommerce Business Owner's Want More Automation

Posted on 2/8/2016 by Andrew Finer in Shipping connectors shipping management system software connectors eCommerce profit eCommerce websites

Automation can save online storefront owners order processing time and eliminate re-keying errors, and it doesn't have to break the bank. eCommerce stores can use software connectors to link their storefront to 3rd party systems that automate or greatly simplify the order processing, inventory management, accounting and more. Connecting your storefront can reduce processing time by many hours a day and many days a month.

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Is Your eCommerce Website Hosting PCI Compliant?

Posted on 2/3/2016 by Sue Mayo Smith in PCI Compliance 2015 merchant responsibility in PCI 3.1 PCI Compliance PCI Compliance 2016 PCI Compliance 3.1

PCI Standard 3.1 will take effect June 30, 2018 (Updated Date) for all online storefronts and your hosting better be up-to-date. You've heard about the 2014 Year of the Breach when there was a rise in website data breaches by hackers. Credit card companies are making PCI Compliance Standards more difficult to meet, but it is saving everyone money in the long run.

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Adding Reviews & Testimonials to Your Website

Posted on 1/25/2016 by Sue Mayo Smith in content marketing seo Reviews & Testimonials

Having a company website is standard practice these days, but if you think about it, isn’t it all just words and images in cyberspace? Why should anyone call you or trust your company after looking at your website? Building trust on the Internet is not an easy job, but there are some simple ways to increase your trust-factor. One of my favorite methods is adding reviews and testimonials, which can increase traffic, increase customers reaching out to you, and increase sales.

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Cybersecurity: I Don't Want to Be the Weak Link

Posted on 1/21/2016 by Sue Mayo Smith

In 2016, protecting your online accounts as well as your employer's accounts is vital, and I have written out a couple of key points I learned when I attended RIT's "Two Steps Ahead" event sponsored by National Cybersecurity Alliance and Logical Operations this past December.

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How Do I Increase Traffic To My eCommerce Website?

Posted on 1/13/2016 by Sue Mayo Smith in eCommerce SEO how to increase sales how to increase traffic eCommerce traffic better product pages

Increasing the traffic to your eCommerce website, if appropriate traffic, is a great way to increase your customer contacts and sales. If you are selling 5 widgets a week through your website, then doubling your weekly traffic will often double those widget sales from 5 to 10 a week. Once the traffic is on your site, you need to quickly get the visitor to where he or she wants to go, and give them an opportunity to buy or contact you.

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10 Ways to Improve Your Product Pages and Improve Sales

Posted on 1/11/2016 by Sue Mayo Smith

Are you selling products online through your website? Do you have product pages with a checkout? Here are 10 suggestions that will increase your product page views and may increase your product sales.

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Posted on 11/14/2017 by Equatek Interactive
Posted on 11/14/2017 by Equatek Interactive
Posted on 10/26/2017 by Equatek Interactive in Tips for Your Business
Posted on 10/26/2017 by Equatek Interactive
Posted on 10/4/2017 by Equatek Interactive
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