Tips for Your Business: Is your Email Address Working for You?

Posted on 8/7/2017 by Equatek Interactive in digital marketing Tips for Your Business
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Your business Email address should be a part of your marketing plan!

I recently became aware of how many business people are using a third party email service, typically free, for their business email. Gmail, Yahoo, and AOL (they’re still around?) addresses popped up a lot – even for people that have a website (and therefore, their own domain).  Wow, there are a lot of people missing a simply, yet effective, marketing opportunity!

I am always excited when I give someone my email address and they ask me “what’s equaTEK?” WOW – is that an invitation or what? It’s an instantaneous opportunity for me to tell someone something about equaTEK without me having to do anything to prompt it! And frankly, that has led to follow-up meetings and business opportunities I would have otherwise missed.

There are lots of reasons why people use gmail, yahoo or AOL accounts. If you are in business, NONE of them are good! Yes, I said it – none of them. Get over it and invest in an email service provider that will allow you to use your domain in your email address and let your email address do some work for you!


 You can have your email address working for you today with one of equaTEK's Email Hosting packages. For more information or to get started today, contact us at 585-485-0780 or by email at sales@equatek.com.

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